12 karma · joined March 14, 2019
Regardless, if there is an issue with a commingled product, Amazon's customer service will take care of it instantly, which is putting the customer first. I imagine there are a hundred variations, besides commingling, where sellers do shady shit, and regardless, Amazon will take care of you as a customer quickly, without question, and usually with additional compensation above what is expected.
FBA does shift a lot of costs onto Amazon but it also lets them completely manage the customer experience. You don't have to deal with some dumb shit seller who could give a crap about customer service. It conflicts with Amazon's plans of broadening their fulfillment network and logistics too. Why build all that capacity if your sellers are now responsible? And while Amazon does charge a single per unit fee, they also have monthly storage charges, long term storage charges, fees for handling refunds, etc, and combined, the fees have steadily increased each year to the tune of 5-10%. Oh, and you also get charged fees for Amazon to do any prep work on your products, etc.
FBA has been an unequivocal boon for Amazon, and I doubt will go away any time soon.
The shift to seller fulfillment is probably driven by sellers, not Amazon. FBA requires you to carefully manage inventory--you're penalized if you don't. It is infeasible for drop-shippers. You have to understand their reports, and reconcile them. You're giving up a large amount of control and introducing some risks, but for some incredible benefits.