Why are people promoting harassment and calling people cunts in your movement's name, then? That comes off as the opposite of level-headed and respectful.
Don't simply say "why the downvotes". Back up your argument with facts and reasoning, and if you're right, it should stand on its own. If you're getting downvotes...you aren't right.
GG laid down that framework itself. If it feels like a PR stunt against gamers, that's because it really is turning a lot of people against gamers. The difference is, the GGers did it to themselves.