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polymyr

2 karma · joined April 7, 2016

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polymyr··on Apply HN: Polymyr – Bring Your Product to Life
Great question!

Amazon Vine is an invite-only program that rewards Amazon reviewers through giving them access to review free pre-release and new products. From my understanding, it works similarly to the Yelp Elite program.

Polymyr tackles reviews in a completely different angle. We're not just a rewards program, we're a launch platform with a mission to accelerate product development. It's important to note that the reviews submitted on our platform are private by default. They're intended for your company to actually gain valuable insights to improve your product. As we grow, we hope to provide more data-driven user experience analytics for companies to use. In addition, we're planning to release a feature that will allow these reviews to be public, but for now, how companies use their reviews is completely up to them.

Let's start off with the consumer's perspective. By using Polymyr, you're able to see and participate in any current product launch. You have the freedom to explore different products from categories that you're personally interested in. Our review process is designed to make reviewing products fun and engaging. Furthermore, we're planning on launching our own social ranking program (similar to Amazon Vine and Yelp Elite) to incentivize our users to submit higher quality reviews. We care about quality over quantity, and we want the features we implement to embody such ideals.

From an enterprise perspective, Polymyr provides a much better service across the board. First and foremost, launching a product on Polymyr is completely free. In contrast, to use Amazon Vine, companies have to pay a substantial fee. Moreover, Polymyr's review process is more than just a five-star ranking and text box. We're building a process that makes it easy for companies to prioritize what aspects of their product they need to work on first. By launching your product on Polymyr, you're able to price test through our rebate model and use your launch page as a way to connect with our super-reviewers during and after your product launch.

This is just the beginning for Polymyr. As a two-sided marketplace, we're currently focused on giving the best possible experience to the companies that use our platform and service. We can't wait to add all the social features we have planned for our users down the road. That's where things get really exciting and what will eventually make us truly special and unique to both our makers and users.

I hope I answered your question!

polymyr··on Apply HN: Polymyr – Bring Your Product to Life
We take your feedback so seriously that we're willing to answer it twice!

As Mike said, currently we are going with a commission-based monetization strategy for the MVP, and based on feedback, it is subject to change.

Of course, we have many monetization strategies/features/mechanics we'd like to play with in the future, and they'll always be for the benefit of our users and the companies we work with.

polymyr··on Apply HN: Polymyr – Bring Your Product to Life
We're just as excited as you are! :D

1) Our vision currently is to help any product at any stage succeed pre and post launch. We want our platform to be an incredible and on-demand resource for companies to gain insights that they only could have dreamed of.

2) Superusers are your product evangelists. They're the people that want to deep dive into your product and want to have domain knowledge over it. Big companies such as Apple or Google specifically look out for these users and reward them handsomely, as they are incredibly rare.

To put it simply, superuser-level reviews are the highest quality of reviews, where you get the most feedback because the user cares that much about the success of your product and is willing to go that extra-mile for your company.

At Polymyr, we hope to cultivate and attract a community of superusers that simply live and breathe your product.

polymyr··on Apply HN: Polymyr – Bring Your Product to Life
Thank you for your feedback

1) There is a shocking amount of credible market research that all point towards the growing and dominant power of consumer reviews. With better access to information, multiple choices of goods and services, and the opportunity to share experiences with a single click, consumers have become empowered to do their own research on purchases.

There has also been a strong prevailing sentiment that the press cannot be trusted as these reviews are incredibly biased due to fear of losing continued sponsorship. I would expand more into it but these studies explain it better and more comprehensively than I ever could: The Deloitte Consumer Review and the "Buy It, Try It, Rate It" study from Weber Shandwick.

2) We have multiple measures in place to monitor and ensure quality reviews that aren't driven just to receive the rebate itself. Such measures include a set and structured product reviewing process, and a user-ranking system that rewards high quality reviews. We plan to heavily curate our user base through similar strategies from companies such as Quora and Yelp.