notefxpartner

So Equifax has a separate brand for this: TheWorkNumber. Technically each employee can opt out here: https://theworknumber.com/employee-data-freeze In practice nobody knows that opt out exists.

To be fair employees do get ~some~ value out of this, in form of of less paperwork verifying their employment during mortgage and rental applications. It's a different question whether it's valuable enough with all privacy downsides.

Yes. During initial meetings Equifax cited that their ADP deal has single digit opt out rate.

Posting from throwaway.

In my previous role at a large payroll provider, Equifax and few other players in the space over last two years were extremely interested in getting access to SMB payroll data, as it was the most economical way at scale to verify income for half of US labor force employed by SMBs.

Equifax was by far the most aggressive in both offering very generous compensation for that data and insistence as part of the deal on an opt out mechanism.