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njl

931 karma · joined November 23, 2008

I'm happy to chat with anybody about pretty much anything... njl at njl dot us.
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njl··on Ask HN: Non-tech solo founder scored $100k to develop product. Finding a dev?
I might be willing to help you develop your tool; I'd need to hear more. I'd definitely be willing to help you screen developers, or even help you write your advertisement.

njl@njl.us

njl··on What To Do With Your Millions
The letter from Buffet where he outlines how Wall Street has just turned into a source of friction slowing down "real" industry is gold.

http://money.cnn.com/2006/03/05/news/newsmakers/buffett_fort...

njl··on How Richard Stallman Browses the Internet
http://en.wikipedia.org/wiki/Bill_Murray

"Being very detached from the Hollywood scene, Murray does not have an agent or manager and reportedly only fields offers for scripts and roles using a personal telephone number with a voice mailbox that he checks infrequently. This practice has the downside of sometimes preventing him from taking parts that he had auditioned for and was interested in, such as that of Sulley in Monsters, Inc, Bernard Berkman in The Squid and the Whale, Frank Ginsburg in Little Miss Sunshine and Willy Wonka in Charlie and the Chocolate Factory. He also regretted losing the chance to play Eddie Valiant in Who Framed Roger Rabbit when he heard that he was considered for the role, which he says he would have definitely accepted."

I don't think turning down major opportunities through outright neglect is ever a good habit, even for those with a surfeit.

njl··on Nero AG opens antitrust case against MPEG LA
Thank you!

So this is more a desperate legal maneuver by a company that was stuck with some dreadful license terms, and less a potential serious shellacking of MPEG LA. That disappoints me.

njl··on Nero AG opens antitrust case against MPEG LA
I sent him an email thanking him for his contributions and groveling for his insight ;).
njl··on Ask HN: keeping services up and running?
I've used both daemontools and monit in anger. For a single server that I'm not particularly concerned about, monit has been more than sufficient and convenient. The web interface to see what's going on isn't bad either. On the other hand, it can send me annoying blizzards of emails when things break.

For the next project, I'm going back to daemontools, for a multitude of reasons. Between the /service directory and the svc command, automating stuff is ridiculously easy. I can get the active health check stuff by writing a ten-line script that does a much better check on a server than the generic checks monit provides. I can get emails when bad stuff happens with logcheck.

Daemontools is just so goddamn unixy.

njl··on Microsoft patent trolls Salesforce
The last thing you should do is look at patents. If you knowingly infringe a patent, your "willful" infringement opens you up to triple damages. It's actually better to not know.
njl··on Tradebot had zero trade-lose days in last 4 years
I am not a Wall Street expert, by any means, but...

The NYSE has guys (mostly guys) who stand around on the floor and act as market makers for various stocks. They call 'em specialist. They stand around and run the auctions for shares, match up bids and so on. Basically, they make sure that if you want to sell a stock, there is somebody buying, and vice-versa. This is their business, and they can't just throw up their hands and wander away, ruining the market in some given stock.

The high-frequency traders provide a similar function in electronic exchanges. However, they all threw up their hands and walked away, exacerbating an already bad situation as the liquidity left the market.

njl··on I just launched my bootstrapped startup. Pray for me.
I like the concept a lot!

The "how it works" boxes on the first page need to give me more. I kept clicking on them.

I liked the plans list. I want the entire box to be a click target, and give me a mouse-over subtle color change. I also want pictures there.

The checkout page is very weak. A little javascript to count down how many vegetables I have left and gray things out when I don't have any options would be nice. The current plan upgrade link was sloppy-feeling. I also don't like "Oops! We need a little more info. Could you fix the following things?" ..it made me feel like I screwed up, when I think I followed the obvious path through the application. I'd be tempted to split out the joy of choosing what plants I'm going to get from actually paying for things. Also consider making the username the same as the email address, less to remember.

Come to think of it, after I choose a plan, a page where I romped through (conceptually) a bunch of awesome-looking fruits and veggies, dreaming about my awesome garden, with a form down at the bottom that says "where do you want us to send your tasty, tasty carrots, beets, and celery?". Then the address capture is about where my goodies are going, not paying...

This website is a great idea. I wish I had space to plant things, I'd give you a shot.

njl··on $10 Million Round For Ruby On Rails Startup Heroku (YC W08)
I just came up for air from working on my take to browse hacker news for a bit. A lot of work for one man, but I'm moderately pleased with the progress I've been making.
njl··on Ask HN: Bad experiences after sharing your idea?
Some business ideas are innovative, in the sense that they are a new, bold, or risky approach to solving problems. I don't think you have anything to lose by sharing those ideas. These ideas are all about execution, and passion and domain knowledge will out. Share these with impunity, I think.

Some business ideas are just really fancy arbitrage. Execution matters, but the value is self-evident; the more people that know about the opportunity, the faster the market is going to get flooded. I'd keep these a little closer to the vest.

I suspect the start-ups that we talk about and focus upon here on hacker news fall more in the first category and less in the second.

njl··on What can non-coder founders do all day?
This one: http://news.ycombinator.com/item?id=779448
njl··on How a new bill would reduce the number of angel investors
The qualified-investor concept provide a way to short-circuit a lot of investor-protection legal rigmarole. If I want to offer an investment to the public, I need to undergo a lot more effort and expense than a private placement from a "qualified" investor.
njl··on FTC Urged To Crack Down On Social Sites by Senator
In the startup world, we always talk about the difference between ideas and execution. I can like the idea, but I shudder at the execution.

This won't end well.

njl··on Facebook is a Ponzi Scheme
I suspect online advertising is undervalued precisely because it can be measured. I further suspect that "brand advertising" is a scam for all but the largest advertisers.
njl··on School district says 56,000 photos were taken of students using spyware
My understanding is that kids were told that this was a common malfunction and not to worry about it.

This whole thing has struck me as beyond creepy. I'm embarrassed both as a technologist and as a former educator. That this was allowed to happen is just horrifying.

njl··on Nomic: "...a game in which changing the rules is a move."
When I taught high school, nomic was the day-before-vacation time waster in my CS classes. I think we actually had a winner once in the couple of dozen times we played, but the kids had fun. They sat around arguing about logic, which was a very easy sell to my administration.
njl··on Ask HN: Does anyone else miss "Ask HN?"
I had a couple of submissions that I thought were pretty reasonable, but disappeared without a trace. I now make it a habit to go through /newest when I visit HN. I view it as a little work to curate a community that I get a lot of value from.
njl··on Ask HN: Why is the Cofounder spreadsheet locked for writing?
Step one is hard. Some way of meeting people with whom I share peculiar mutual interests, but not peculiar mutual friends, is hard.

Instead of a social networking app that tells me, "These are your friends, we'll help you keep in touch", I want an app that says, "These are people that might be your friends". The current social networking applications do a good job of telling me all about my current friends, and allowing me to keep in touch in a passive way. The issue is, most people have a hard time meeting new people after college.

njl··on Ask HN: Why is the Cofounder spreadsheet locked for writing?
Thank you. I see somebody moved that row to the top. I added a short little plug, but I refrained from moving it back down to the bottom.

Thank you for going to all the trouble to curate this, by the way.

njl··on Ask HN: Why is the Cofounder spreadsheet locked for writing?
There's a real cool idea there, something about turning social networks inside out by focusing on meeting people instead of keeping track of people you already know. A dating site, without any real overtones of dating.

On the other hand, I have no idea how the hell to actually make money off of that. I was thinking it could be built on top of LinkedIn or Facebook, but that reduces the chances of ever making any money off of it even more.

Back to my "boring" ideas that involve people paying me money for providing actual value ;)

njl··on Ask HN: Why is the Cofounder spreadsheet locked for writing?
There you have it. There are good arguments both ways, but I decided against allowing anonymous browsing for two reasons. First was to encourage sign-ups, second was laziness -- the list of other users is sorted by their relevance to you, and over half of the width of the user list is taken up by how closely they match your needs. I didn't want to take the time to think through how browsing that list should look if a user wasn't logged in.
njl··on Ask HN: Why is the Cofounder spreadsheet locked for writing?
Good question.

I'll use this as an excuse to shamelessly plug the cofounder-finder I wrote in response to that spreadsheet, http://amb.itio.us.

njl··on What If The Very Theory That Underlies Why We Need Patents Is Wrong?
What about drug discovery? The road to approval is a long, risky, and amazingly expensive one. Without patent protection, there wouldn't be a lot of incentive to develop new drugs.

I think, as software people, we tend to generalize the ridiculousness of software patents, and we decide that all patents are ridiculous. There are industries where innovation is the result of serious risk and serious investment, and it is in everyone's best interest to encourage that. The rub is figuring out which industries and which classes of innovation should be protected, and which should not be protected.

njl··on Ask HN: Are you happy, well-rounded? (dealing w/ depression/lack of motivation)
I've been dealing with what you describe for most of my life, and I've been actively attacking it for the past fifteen years.

If I had one thing I could get across to anyone, it's that happiness is a state of mind and a habit, not the result of outside factors. You choose to be happy or unhappy. It's all in your head, although it's a good idea to adjust your environment to ensure happiness. Exercise, happy entertainment, and happy friends all help.

I refuse to accept that adulthood is about acknowledging limits and settling into a static and subtlety unsatisfying existence. I believe I only have one life to live, and I refuse to waste it. I want to add value to the world, and I am frothing at the mouth to do so. That's what I believe being an adult is -- accepting responsibility for my own life, acknowledging the values of other's lives, and then doing my best to add as much value to the world as possible.

As for your fear of making real decisions about where to live, your uncertainty about what will make you happy... Risk is an essential element of being alive. Very few choices are reversible; you don't have kids. Make some bold choices, make some stupid choices, but be alive. Move somewhere and take a weird job. Try a start up. Take a chance at something, anything. That's what being alive is.

Realize that everything ends up working out in the end, give yourself a kick in the ass, and go have a life that fucking matters.

Good luck.

njl··on Perl: Kicking your languages ass since 1988
Mind, I'm not deeply involved in either the Perl or Ruby communities, but...

The de jure successor of Perl 5 might be Perl 6, but the de facto successor is Ruby. That is where the momentum and mindshare has gone; my impression is that Perl is easing back into it's old home as AWK's big brother. In all honesty, how often do you hear about somebody writing a web application in Perl these days? While my personal experience isn't really admissible as evidence, all the people I know who used to write web apps in Perl are now writing web apps in Ruby. A bunch of the ones who used to do system administration with Perl are now working at Opscode doing systems administration in Ruby.

njl··on Perl: Kicking your languages ass since 1988
I've been under the impression (tongue firmly in cheek) that Perl 6 is called "Ruby".
njl··on Who's exhibiting at huge PAX East gaming expo -- and who isn't
Penny Arcade is a fascinating example of what I think of as a common pattern in creative industries... You get a creative who is amazingly talented and makes stuff that people just want; this person has no or rudimentary business skills. The creative partners with somebody else who understands the business and deeply believes in the creative. The parter provides the structure to make that creative successful.

The obvious example is Walt and Roy Disney. Walt would have been next to nothing if it wasn't for his brother. Roy was brilliant at figuring out how to pay for his brother's ideas. There are a few examples in the world of fashion, genius designers who are paired with a merchandising expert. With Penny Arcade, Jerry and Mike accidentally sold off the rights to their work for short money, and were generally stumbling along. Robert Khoo was just graduating from an MBA program. As I understand it, he walked in and said, "I love you guys. Now I'll handle the money." It's worked out amazingly, to everyone's enormous benefit.

In my head, there's some sort of way to scale all this. I wrote a semi-coherent post back in January on my blog, trying to explain it to myself. http://www.njl.us/2010/01/new-old-business-model.html

Basically, I think there is room for a media conglomerate that's about playing the Robert Khoo/Roy Disney roll for all sorts of talented creatives. Scale up a support system that lets folks develop their own little independent brand on the Internet, but then provides them with pipelines for merchandising, advertising sales, and all the administrative crap involved in actually running a real business.

njl··on Ask HN: How to sell?
Really really listen, and steer the conversation with questions. Focus on real pain they have that your product can solve. Let them come to realize for themselves that your product will solve real problems for them, and then get the hell out of the way while your partner closes.

You're selling something you believe in. That makes it easy.

A specific book I'd recommend is "SPIN Selling" by Neil Rackham. He did actual research into successful solution sales cycles. He outlines the best way to go about making somebody realize that your product is exactly what they want. It's from 1988, but most tactical solutions-selling books since have felt to me like a branded rehash of SPIN Selling.

njl··on Hg and Git : Can't we all just get along? (PyCon Presentation)
I view any sort of advocacy of git over hg or hg over git as borderline ridiculous. Any differentiation between the two is so far out in the margins as to be irrelevant.
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