58 karma · joined March 17, 2015
The specific limits vary based on a number of factors like volume per period, inbound/outbound ratio and so on, but carriers empowered the short code industry (5 or 6 digit phone numbers) to allow mass messaging to happen on terms they're comfortable with. When you create a short code, you specify what they should expect from you and if they approve you get to send 30+ messages per second.
That said, DIY gets complicated very quickly in this space (hence why we built Locent).
We charge you per active subscriber per month, meaning that you only pay for people who have agreed to receive your messages. We have skin in the game to make sure you do well. If you don't, we don't get paid.
PS your site looks great!
Our business model is built around keeping subscribers opted in. When subscribers decide they no longer want to receive messages, we lose money. We track satisfaction by examining - among other variables - opt-out rates, click-through rates and response rates. The crux of our business is subscriber satisfaction and we take it very seriously.
Thanks for reviewing our product! We built Locent to help you reach customers more effectively using SMS (text messaging). Think of us as Mailchimp for SMS. We help you build a full text marketing program in minutes. All the ordinary email use cases apply with text messaging, we just have higher read rates and conversion rates particularly on smartphones. Really appreciate your feedback!