limejuice

I'm not sure if it is the artwork or the message. The previous promo art had tagline "Vacation rentals and reviews" which targets a specific audience, while second artwork just says "Dwellable" which is more mysterious and so you might have more people download it to check it out. Maybe it helps to have a broader message to get more people to try it, but expect to have a higher % of those curious windoshoppers try it and then shelve it/uninstall it.

I made duckduckgo.com my home page several months ago after I saw http://donttrack.us/, and it has been working fine. The presentation is nicer than google. I have AdBlock enabled, so I don't see the ads on either site.

I like the infinite scroll on duckduckgo; I have AutoPager plugin on chrome to get something similar with google.

There's alot of services similar to this, see http://pinterest.com/giftingexperts/monthly-gift-box-subscri...

There's one called manpack which is for women buying a gift for their man.

http://www.manpacks.com/gifts

boink box (http://www.getboinkbox.com/) sounds like fun

http://betabeat.com/2012/07/boink-box-is-birchbox-for-sex-st...

If IE10 installer asked you this question: Do you want websites to track you? () Yes () No I think most people would say No. So, defaulting to No seems like the correct thing to do.

I don't know if that would really hurt Google or Facebook because if you have a google account, you are opted-in to have google or facebook track you.

It might hurt 'lurker' ad networks which track you without you even having any account or relationship with them.