195 karma · joined October 2, 2018
Imagine walking into a huge library. Every book has descriptions of complex problems. Some books have solutions. Some books don't. But you can only read one book at a time. In that library you can focus on the book that matches your needs and skills. And the world doesn't seem too crazy.
Now imagine the same library, but with a thousand different people shouting at you to come look at the problem in some book they picked just up. What kind of reality are you going to experience in that library?
If its up to me that would be on every news website and tv channel too. Along with a live ticker on how much revenue is being generated through ad sales.
At their best these movements make people feel the hurt/injustice and need for safety being expressed underneath all the noise/reactions/counter reactions.
Once a majority in the room feel it the movement has succeeded. This entire process ofcourse doesn't align neatly with our cultural conditioning that change happens through confrontation and punishment.
And humanity can return to normal human communication without a count influencing every behaviour and thought.
They can still use the counts behind the scenes to surface popular content and whatever else they do with it.
The current bunch of leaders are great at keeping the ship on course to well known destinations (scale at all costs/maximize profits/wage war to keep peace).
If the destination has to change, a new crop of leaders will have to take this bunch on. And it won't happen without employees making their voice heard.
These issues were being raised as far back as 2005-6 when debates were raging about whether likes/clicks/views and other "easy to collect" numbers were the right proxies for peoples needs and feelings. We know which camp prevailed.
What's changed is people's reaction and awareness. Hopefully we learn how to inject some love into the machine and dilute the apathy.
Social networks need to have such tooling, that should automatically nudge people to take it easy when heavy usage is detected.
When the thinking is do whatever it takes to scale, the unintended effects are too numerous for people to comprehend.
There are going to be ups and downs. And yes we are fucking things up right now, because exploiting each other is easier than helping each other climb. But its all part of learning. The more we fuck up the more we learn how not to fuck up. And have learnt a lot. About human behavior thanks to trump and brexit. If tech and psychology can mislead entire populations by pushing a couple buttons, it can also do the opposite. Those buttons are being cooked up as we speak.
I don't think we are going to have any more great world wars (people around the world aren't as desperate to enroll in the military as they once were for employment) but we are going to have huge shocks to the system that will force us each time to learn from our fuck ups. It's not going to be a nice pleasant stroll up the mountain. But human nature is to climb nonetheless.
Stability of the group being the main one (i.e. preventing it from splintering). Who ever is at the top of the hierarchy is expected to resolve the battles/differences unfolding at the lower levels to keep it stable especially when it is in competition with another hierarchy.
Will the transition work? Yes it will because we are at a point where no one individual or org has the power to dominate the network anymore. The network has grown orders of magnitude larger than any single hierarchy within it. And the pressure on each hierarchy to NOT splinter away is huge.
Just watch the guys at the top being overwhelmed. The 2008 financial crisis showed what happens when the network is threatened. It just pushes people to keep the larger network intact. It doesn't matter what their job titles are or where they individually stand in the hierarchy.
Same pressure you will see coming to bear on one Genghis Khan type character after another try to wrestle for overall control or disconnect to maintain control. Things will keep blowing up in their faces with all kinds of unintended and unpredictable consequences. Look at Facebooks fakenews response from 2 years ago to today. Look at whats happening with Brexit pushback. Look at Iran and North Korea not wanting to be isolated. Look at China realizing the impact of a trade war. Look at Saudi feeling the pressure to change. Look at Google unable to get its own employees to build a Chinese search engine.
All these are signs the guys at the top of all these hierarchies are struggling to get their hierarchies to do what they want because these hierarchies are now part of a much much larger network. And the only way they maintain its stability is to keep that network intact.
At these scales we aren't operating like a troupe of chimps or a pride of lions anymore with alphas. We resemble more a shoal of fish or a wildebeest herd. There is no central leadership.
And thats not a bad thing if you have ever seen a bunch of murmurating starlings. It will take some time for the Genghis Khan types to get with the programme though, at a cost to lot of people at the bottom of the food chain.