373 karma · joined October 19, 2010
if you don't mind, %-wise, how much more were you paid than your LCA? and do you think this is representative of others?
We'd like to make it up to you guys and let you decide what our next book will be - leave a comment with any topic(s) that you would love to read a book on, and we'll find a great author and publish the book that receives the most comments.
Also, we'll offer the whole book for free to download here when its published
You can reach us via email too: kevin@hyperinkpress.com
Thanks!
In short, we work with domain/subject-matter experts to publish high-quality eBooks. Some we create ourselves, some we work with publishers who already have great content (eg, Mixergy).
Since we're a startup there's still a lot that we need to improve, but one thing we're doing is making the books more interactive, and for PG's book we'll be adding video clips from the interview. Unfortunately Kindle doesn't have an easy way to provide existing customers an update, but if you did buy the book, please email me (kevin@hyperinkpress.com) and I'll share it with you.
Also, if you have knowledge on any topic that people would pay to learn more about, and want to create a beautiful, high-quality eBook to share that knowledge, please reach out to me - we're actively recruiting authors. A big thing of ours is sharing a lot of the content for free, it's not purely altruistic since that's great for building loyalty and traffic too. Thanks!
Kevin, Founder of Hyperink
PS Right now hyperink.com has almost nothing on it, we'll be launching a marketplace for our eBooks and our authors in the next 2 weeks
think there's a good balance between customer development/research and your own instinct/vision
In our example, we produce and sell incomplete ebooks, knowing full well we may get a few refund requests, precisely because it's invaluable for us to know how to convert a paying customer, and to ask those customers for feedback.
Don't think you can say it better than that. Nice article crowdboosters
#1. Network like crazy. Some people think networking is a bad word. Who cares about them. What you're really trying to do is build real relationships and a name for yourself amongst people that you care about - in this case, the startup community. NYC is not as great as Silicon Valley for recruiting technical people. Not saying the community isn't strong, it's just not as deep. Consider moving here to SV. If you decide to stay in NYC, go to all the events you can find like Meetups, visit coworking/hacker spaces, etc. You say that your own personal network is tapped out - but have you asked everyone know to plug you into THEIR network? If you have 100 friends, and they have 100 friends...you get the point
#2. Demonstrate real commitment. Ideally, you'll already have a track record of building successful products. If not, at least you'll have a working prototype. If not, at least you'll have some thorough mocks and a clearly thought through biz plan. Doesn't matter if all that changes in 3 months, but the very fact that you have one demonstrates commitment and tenacity. Everyone appreciates that - particularly people you're trying to convince to join your team. Get started today
#3. If the above 2 fail, consider joining an existing startup or company in your vertical to build domain expertise and a broad set of contacts (basically, #1 and #2). If you really believe in your idea, you can still work on it on nights/weekends (never a great idea but if all else fails...) Many successful entrepreneurs got their first start at an existing startup that way (think ex-PayPal, ex-Google)
I don't know enough about your situation but those are my initial thoughts.