4,173 karma · joined October 28, 2008
http://linkedin.com/in/jkaljundi
Based in Estonia
So is Intercom's: https://blog.intercom.com/when-personas-fail-you/
It also depends where you use these. While personas are often low value in product design and UX (where JTBD can shine), in marketing and sales personas can be a big help (although even there, JTBD has strong role).
What exactly would we need a printer for? What should we print out? Just curious.
We're 12 people, cash-flow positive since January 2015. Remote welcome.
Wired had an article a few years ago: http://www.wired.co.uk/article/aircraft-typography
It might not be a solution for jobs and company types described in this thread, but in many industries, company types and countries the lack of candidates is a much bigger problem than too many candidates.
Having run and advised numerous companies over years, increasing prices is one of the best decisions a startup can do. In 90% of cases there are no ill effects and just increased income which helps buld a better product. Profitability FTW.