iamsahaj

They are playing both sides. For the users, they are giving AI search, which takes up prime real-estate where content could be.

And for the businesses, they are forcing them to pay more and more to get their result on that very prime real-estate

Depends on how narrow they can stretch the gap

The optimist in me says they are trying, but the ship is just too big to steer fast enough to notice it

The pessimist in me says that Google is now just a large corporate that cares about pleasing its investors and showing good numbers.