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ezl

2,820 karma · joined September 3, 2009

gmail: ericzliu

Running a bakery

Previous stuff: options trading and risk management, real estate software, original art

Like: whiskey, woodworking

submissionscomments
ezl··on Show HN: Jelly – A simpler shared inbox for small teams
i think the scary thing about onboarding teams onto products like this is the fear that it won't exist in a year.

i wonder if the "lite" solution looks something like a chrome extension for gmail.

an auth layer that lives on top of an existing mailbox that just adds the "last touched by michael" or "assigned to sally" and "seen by X, Y,Z" gives me: (A) the security that the underlying layer will exist in a year (B) a light solution to some of the coordination problems

ezl··on Show HN: I made a tiny camera with super long battery life
I truly admire when someone takes an hint of an idea iterates and iterates and iterates and gets into every nitty gritty detail.

I salute you.

ezl··on Ask HN: What are 100K dollar ideas but not million dollar ideas?
Can you share more about what you've built? I've got a bakery in Chicago and I'd love to learn more about the things you're building. Contact info in my profile.
ezl··on A few thoughts on Ticketmaster and Taylor Swift
Years ago I saw a post on HN (or maybe reddit) about using reverse dutch auctions for these sort of situations and how it provided the fairest outcomes for all parties.

It was the first time I had ever heard of that concept, and since then I have felt that it really is the best way to create a fair market clearing price for all participants where the maker with a limited stock of product (taylor swift) and the buyers (fans) get to participate.

Edit: oops - I can't find the original article I referenced, but someone else posted this on the same concept which is now on the front page of HN: https://barnabas.me/blog/2022/11/selling-tickets-fairly/

ezl··on Ask HN: Does Hacker News still do in person meet ups?
i would go!
ezl··on Ask HN: What are examples of companies dying due to many people quitting?
the world's first...
ezl··on Ask HN: What is something you built but never marketed?
yeah! Could definitely do that.

I built this years ago, before the pandemic. While QR codes existed, pre-pandemic, it didn't really feel like something that was ever going to get mass adoption.

Maybe just in my circles.

Now, it seems weird to imagine that people wouldn't know. :)

ezl··on Ask HN: What is something you built but never marketed?
oops! Yeah, to be honest, i rarely type my own url... should obviously make the trailing slash optional...
ezl··on Ask HN: What is something you built but never marketed?
Yeah, I'm just a careless person in some dimensions to be honest.

Last summer I lost my wallet on a golf course, and twice at bars. I do a "wallet , keys, phone, airpods" check when I leave the house, but it wouldn't have caught those events for me.

This solution isn't failsafe, but for a few hours of work and almost no ongoing costs, it makes it POSSIBLE for people to get things back to me (and significantly increases the odds)

ezl··on Ask HN: What is something you built but never marketed?
Yeah i have all these ideas for what I would do to market this eventually. Life keeps getting in the way, but because at this point it provides me a lot of utility it doesn't matter to me that other people don't use it (i have stickers on my phone, wallet, airpods, etc. I have iron on patches in clothing items, my backpack, etc)

In a world where I have more time and energy for this, I would implement tipping systems, sell the actual stickers and iron on patches to users, try to partner with schools and PTAs so kids who lose their stuff can recover it, etc.

ezl··on Ask HN: What is something you built but never marketed?
https://www.lost-item.com

I lose stuff a lot. It started as a URL (https://www.lost-item.com/eric/) that I can put on a sticker on my stuff so that when people find my phone, wallet, credit card, keys they can contact me.

I preferred that over my phone number or email address because I didn't want to put anything that identifies me on the items, so a form on the internet acts as a barrier.

In general, I find that people are really nice about it. I've recovered my full wallet at least 3 times and my phone probably 5 times.

Yes, I am forgetful. If I were smarter, I would just not lose stuff. But because I'm not, I have that.

Hosted on github pages and uses firebase, so basically it costs me $1 a year + the domain registration fee. So after I recovered my cell phone just once, I basically figured it's been paid for for life.

Lifetime revenue from strangers on it is less than $100. Value of items recovered to myself, probably $3k.

ezl··on Ask HN: Those making $500/month on side projects in 2022 – Show and tell
I started a wholesale bakery.

It does about 20k/mo in revenue (we are not profitable).

It's been super fun and rewarding. It's much more like building a software / tech startup than I expected it to be.

ezl··on Show HN: After 10 years my side project has hit $8k/mo in revenue
i love 33mail. I've been a user for years and I think it's amazing.

I pay for it, and I have a custom domain (several maybe?) and use that in addition to the default free @___.33mail.com subdomain.

People often ask me about my custom domain and ask how they can do the same thing for themselves.

I explain it, and they are interested, but they never do it.

I think there's too much friction for non-technical people. Most people in my life have never registered a domain before. They don't know what an MX record is. Even for someone technical, it takes some effort.

If there was an onboarding flow for that paid plan that looked like: "make it easy for someone who has never registered a domain to get a custom domain set up with 33mail" I think that would be huge.

That experience might look like:

  1. Hello, user! Please pick a domain! ____
  2. Tell me where to forward all your emails: ____
  3. Enter your credit card number: ____
  4. Click "save"

  Tada! Now anythingatall@thatdomaintheyjustregistered.com 
  forwards to their email address!
Then you register the domain for them. You're either a registrar or you work with a registrar. You control the DNS for them (or maybe it gets added to your 33mail dashboard so they can add A records or whatever).

I love your service. I want it to make 80k/mo. Y'all have provided me a lot of happiness. And I've been pleasantly surprised when I've gotten support email responses from y'all.

Please keep up the great work.

ezl··on Jeff Bezos: Here’s how I make Amazon’s highest-stakes decisions
Really loved this:

> None of the people who report to me should really be focused on the current quarter.

When I have a good quarterly conference call with Wall Street, people will stop me and say, “Congratulations on your quarter,” and I say, “Thank you,” but what I’m really thinking is that quarter was baked three years ago.

ezl··on A 4-month online dating experiment using 10 fictional singletons (2012)
(Note: Loved this story, so I don't want this comment to be interpreted criticism.)

If you strip away the machine learning/computer/math part, the story is: After 88 first dates, Chris finds someone he thinks he wants to marry. (Article says from the first 55 1st dates -> 3 2nd dates -> 1 3rd date).

It seems possible that going on 88 random dates would lead to a similarly shaped funnel.

While "use math" sounds like smart strategy, many (most probably?) happily married people have not gone on 88 actual first dates.

ezl··on Starting a food business in a pandemic
You're right, of course.

We'll ultimately try multiple channels. Actually our first channel we're trying is wholesaling to coffee shops.

We are really treating it a bit more like a startup in the sense that we have opinions, are testing them, but will iterate and are open to changing course based on the feedback we receive from the market.

There are a few reasons why the initial thesis is to stay away from Door Dash/Grubhub.

(A) cost - since we're not at scale, our unit costs are... not great. With the Door Dash cut, we'll almost certainly be in negative unit cost territory.

(B) Door Dash / GrubHub are an on demand business. A customer goes online, picks an option, then we fulfill it within X minutes. Subscription and wholesale allow us to BATCH our output (and therefore labor and facility inputs). This makes cost management way easier for us up front.

So right now, we can get off the ground just hiring people 2 days a week, but that wouldn't work with the normal Door Dash model.

Once we have our basic costs covered by the predictable orders, it'll be a lot easier for us to add on demand options and it won't add incremental labor costs.

Tock To Go is probably an early option for us though due to allowing low costs and future pickup ordering (Hi Nick Kokonas, I love you!)

ezl··on Starting a food business in a pandemic
Totally true re: bastardization :)

I grew up in Houston and had "kolaches" everywhere. It wasn't until Tom and I started working on this business that I even learned the word klobasnek/klobasniky.

I feel we're fighting an uphill battle already with kolache vs kolace vs kolacky vs kolach, etc

Additionally the polish vs the czech versions are slightly different. Here in Chicago, the Polish kolaczki is often quite flaky with a drier dough and more like a dough square folded in over a fruit filling.

In Texas a true/traditional Czech kolache is often a soft, pillowy sweet ROUND pastry with the fruit filling.

However, despite all that, in Texas, especially in Houston, "kolache" is often just used as a catchall, even if not super accurate. But there are 50 "kolache" shops in Houston and no "klobasnek" shops.

We did debate it for a while, but we opted for just going with the grain rather than trying to be more correct.

Admittedly, there's a little bit of cowardice in that, but we decided there were enough challenges ahead, so we didn't want to add that extra journey.

ezl··on Starting a food business in a pandemic
A joke, of course, and I understand your sentiment :)

FWIW, if we can/do get to the stage where we are really able to do delivery subscriptions (that's definitely a goal), then we probably will use that language.

It's not that I think it's a good choice or even descriptive (Isn't really ANY food you buy basically X as a service? Yet bagel shops aren't calling themselves "bagel as a service" because... well... it's insane.)

But it probably will get people's attention in a hyperlocal social media ad, so it has utility to us as a business strategy.

I know it probably sucks a little bit, but our goal is to accrue many small advantages to drive a higher total probability of success.

:sob:

ezl··on Idea Generation
I love this.

Just a few days ago I was reading an old thread on HN about "patio11's law" (The software economy is bigger than you think)

https://news.ycombinator.com/item?id=23162651

The comments are great and they talk about these non-venture companies that are quietly churning out 10s of millions or maybe 100s of millions of dollars.

ezl··on Ask HN: Looking for side project ideas
Please do!

Some of these I just really want to exist, so let me know when you do execute so I can be your first customer too! :)

ezl··on Ask HN: Looking for side project ideas
Please steal any of my ideas! :)

https://www.dailyidea.com/ideas/eric

Some software ones that I like:

1. A nicer web viewer for Google Spreadsheets - https://www.dailyidea.com/ideas/d239cea3-7d1b-429f-afd4-ab9d...

2. Airbnb guest guidebook creator - https://www.dailyidea.com/ideas/d239cea3-7d1b-429f-afd4-ab9d...

3. Thai writing trainer - https://www.dailyidea.com/ideas/d239cea3-7d1b-429f-afd4-ab9d...

4. Instagram account tracker - https://www.dailyidea.com/ideas/d239cea3-7d1b-429f-afd4-ab9d...

ezl··on Finding My Next Bootstrapped Business Idea
Any platform works for me. Let me know if there’s anything I can do to help.
ezl··on Finding My Next Bootstrapped Business Idea
Also interested in this group chat. I am exploring a new idea in the real estate space as well.
ezl··on A coworking space wants me to sign a 2 year non compete just to be a member
maybe, but it seems super onerous.

rather not sign things just because "it probably won't matter anyways"

ezl··on A coworking space wants me to sign a 2 year non compete just to be a member
This is insane.

you can't "engage or assist others in any business ... that provides space ... or other office services to third parties"?

So potentially excludes:

- an IT company that runs cable to other offices - a snack and coffee delivery company - a paper recycling company - providing wifi to buildings with offices

?

Just for the privilege of paying them for office space?

PASS

ezl··on Ask HN: What did you work on in 2017?
hsk flash cards seems really cool.

do people pay you for this? seems like a service and content that people would pay for, but i couldn't find any sign that this is being monetized on the site.

ezl··on Show HN: Fill Paper and PDF Forms Online
Really love this.

How can I pay you to use this? I want this to be around for the long haul!

ezl··on If I could amend PEP 8
i just love that i had never thought of trying to find lines of code of a certain length this way and you probably just wrote it without a second thought.

hn is such a cool place. :)

ezl··on A firm that starts work at 9.06am
it doesn't. companies don't need a system that works for everyone. they need a system that works for their employees.
ezl··on [dead]
From HBO's Silicon Valley -- https://www.youtube.com/watch?v=t5zQpN28xa4 -- I'll take the downvotes I deserve for trolling.

Though for the record, I'm fairly certain the hunters and wild animals analogy isn't intended as a complaint that he feels "hunted" or that he thinks people are out to hunt or kill startup founders in any literal or figurative sense [1].

The point of that anecdote in PG's essay is just that the counterparty to the argument doesn't have a clear objective. The Rick Webb open letter obviously uses it out of context to make PG look as if he's whining about being rich.

    [1] fun aside: yay those 2 words mean the same
        thing anyways now apparently anyways.
        http://www.salon.com/2013/08/22/according_to_the_dictionary_literally_now_also_means_figuratively_newscred/
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