Lifebased.org
103 karma · joined July 14, 2014
Lifebased.org
1. Revenue 2. Estimated ~25% That number gets larger with quantity. I'm more focused on getting more people exposed to the concept and signed up for our shirt picking surveys. 3. Not really but it is a real worry. The submitted designs -> voting -> new shirts concept is repeatable. I also have my thoughts towards building a platform around that. Imgur for shirts. 4. Sustaining and growing, yes since my livelihood depends on it but really I love this concept and am having a lot of fun. I don't see why we wouldn't grow, that would be a failure to execute. I am also going to look for a minor seed investment to enable me to do more things.
Each bar represents a different shirt.
Most shirts people submit have licensing issues and the shirts we have with licensing besides Astrosloth don't sell as well.
EDIT: Spam blocker has limited my capability to respond, so I hope you see this:
"You're right, when we first launched based on community reddit posts. We had whatever was most popular since it was being made just for them but we grew past that quickly and realized it was going to keep going. This was just going to be a fun one-off ordeal. Now I have an adviser for licensing and I take it very seriously. Thanks for the compliments too!"
Our Kim Jong Il shirt is crushing it, which I didn't expect, and people are sharing it / finding up on Instagram and twitter. I am going to expand and utilize those social media platforms more such as a "4chan designs shirts" board on pinterest. We have virality on our side with this, but I think most B2C companies need something others want to talk about.
We have high conversion off facebook but I don't do anything on it. So, it most be others sharing links and pictures that I can't see. We also have a large "direct" group of sales that I have no information on how they found us.
EDIT: I can't reply as fast as I'd like to due to spam restrictions in place. I didn't use my main account for this post.