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benjaminfox

1,406 karma · joined August 5, 2010

Co-founder of Tapstream. @benjaminfox on Twitter, benjamin@tapstream.com .
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benjaminfox··on How to Intercept HTTP/S Traffic in 2 Minutes or Less
Thanks for the feedback - so far this hasn't been a barrier to our adoption, but we may provide source access as part of an enterprise package. Do you have some examples of SaaS companies that have succeeded with the model you suggest?
benjaminfox··on Ask HN: What's your top growth strategy that helped grow your startup?
Thanks for sharing. Which subreddits helped you?
benjaminfox··on Your Life
If you want a customizable life calendar like this as your homepage, I made one that's usable as a bookmark or Chrome extension: http://count.life
benjaminfox··on Canada's R&D tax credit program hurts R&D in Canada
> If Canada wants to do something for startups, they should setup a sovereign wealth fund that does early stage investment in Canadian companies -- and then it should actively help make those companies successful.

The Business Development Bank of Canada (a financial institution owned by the federal government) actually does this - it has a venture fund that's one of the largest in Canada.

http://www.bdc.ca/EN/bdc-capital/venture-capital/strategic-a...

benjaminfox··on Guide to Sending Email Like a Startup
Wow, that's comprehensive. The Net Promoter survey is very powerful, if you've never used it: once you've identified and bucketed all of your users who give you a 9 or 10, you can hit them up for referrals, reviews, and shares, and skip all the users who might not have anything nice to say about you.
benjaminfox··on BC Startups: The Government Is Not Your Friend
It's actually a refundable tax credit. You receive it even if you have no income or profit (and paid no taxes).
benjaminfox··on BC Startups: The Government Is Not Your Friend
> You don't have to submit hour-by-hour breakdowns either. You submit what % of an engineers time was spent on SR&ED work and what the engineer's salary is. That's it.

OP here - the breakdowns and spreadsheets shown in this piece were designed by or with the CRA during the CRA's technical audits of one of my companies. The evidence log screenshot, for instance, was a template provided to us during the technical review that we were required to complete. (The claim was eventually accepted unadjusted FWIW.)

benjaminfox··on Show HN: Analytics for Stripe, Chargify and Recurly
I use it (with Recurly). It's fantastic, especially since Recurly's built-in reports don't seem to jive with reality (for instance by ignoring coupons on subscriptions). The multi-user support and email alerts are also useful.
benjaminfox··on The Pirate's Guide to Email (Email and Pirate Metrics)
Great advice in here. I'm always surprised by how many web apps send me a friendly, personalized welcome email from a "do not reply" email address.
benjaminfox··on App Links: Link Anywhere on Mobile
These links don't preserve intent for users who don't already have the app, due to the App Store's and Google Play's problems with attributing app downloads.

My company, Tapstream, fixes this by pairing our attribution platform with a deep link redirector - users who have the app already are deep linked, and users who don't have the app are sent to the App Store.

Then, once the new user installs the app, the app receives a callback with the user's source and any query string parameters on the original link. Docs: https://tapstream.com/developer/deferred-deep-links/

benjaminfox··on Sendwithus (YC W14) Offers A/B Testing And Analytics Tools For Email Marketers
Giving marketing teams the ability to test and optimize transactional emails opens up a new customer referral and upgrade channel. Love what these guys are doing.
benjaminfox··on Apple Rejecting Apps For Not Showing Ads
> I can't think of a really good legit reason for wanting a cross-app unique ID.

The use case that's affected the most by this change is that of advertisers who want to track the performance of ads they buy from publishers, which I think is a legitimate need. The fact that the IDFA uniquely identifies an iOS device (unless the user resets it) is a side effect of Apple's implementation of it; all app advertisers really want is the same kind of first-party conversion tracking for their apps that's standard everywhere else on the web.

benjaminfox··on Apple Rejecting Apps For Not Showing Ads
Allowing the use of the IDFA by publishers and not by advertisers renders it useless, since it can no longer be used for attribution. I don't think conversion tracking - measuring the performance of ads you bought to promote your app - counts as spying.
benjaminfox··on StockTwits founder “disappointed” that Twitter is “hijacking” his idea
> I first read that as Shit or Swag :|

That highlights the point he's making :)

Searching StockTwits for '$WAG' results in relevant tweets about Walgreen Co. [1], whereas searching Twitter for '$WAG' results in tweets containing '$wag' in place of 'swag' [2].

[1] StockTwits '$WAG': http://stocktwits.com/symbol/WAG?q=%24wag

[2] Twitter '$WAG': http://twitter.com/#!/search/%24wag/

benjaminfox··on On Naming Apps
Renaming your company is a paperwork-intensive process - you need to provide proof to Apple that the new name is registered as a company and owned by you.

Details: https://developer.apple.com/support/ios/account-management.h...

(Giving your app a new name is trivial, on the other hand, and can be done when submitting an update in iTunes Connect.)

benjaminfox··on Results of our ad buys on Daring Fireball and The Deck
We were using a landing page on App.net with default settings, so users on iOS devices were dumped straight to the app store. Users on other devices (including PCs) were taken to our landing page for a presell.

We didn't have the infrastructure to support per-ad conversion/download tracking, hopefully we will for our next big spend.

benjaminfox··on Why no company that values their data should ever "Go Google"
For backing up files that need to be on Google Docs, I use GDocBackup (http://gs.fhtino.it/gdocbackup) and have it download my Google Docs to a Dropbox folder.
benjaminfox··on The head of Project Vigilant is a former couch surfer living off $800/month
It's implied, but not explicitly stated, in paragraph 20:

> Uber moved back to Omaha because "I knew I could go from couch to couch to couch"

benjaminfox··on Google App Engine is now much faster, after latest maintenance
Is it possible that the degradation in performance is due to more developers building more apps and driving more traffic to App Engine as time goes on?
benjaminfox··on Making the Glif: Rundown of an atom-based startup
I think it's jargon to distinguish the Glif's niche from the usual 'startup' fair (software development, etc.)