NDR (Net Dollar Retention) in a business like this is the key metric for determining whether there's a business or customer base worth acquiring here. With Bench's rumored churn in recent years, their existing investors which includes top funds like Bain and reputable ones like Inovia (which is top Canada) would've had the opportunity to invest first. Clearly they didn't.
With a rumored 2024 revenue of $54.9m in 2024, and peak valuation at $230m+ (4x Rev which isn't unreasonable to pay even for a tech-enabled services business), churn would've been really bad for this deal to end up here.