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arielm

977 karma · joined June 29, 2013

What happens when you mix technical thinking and passion for all things business.

https://appfigures.com/newsletter

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arielm··on Y Combinator's Demo Day loses luster
One consistent theme I see here is possible stability for investors.

Bookkeeping works and is that crowded of a space, so maybe with enough cash they can get some ROI. Same for food delivery.

I’m not saying this is good, and I could be wrong here. This is just an observation.

But… if you look at what happened to music in the last 20ish years you see basically the same shift away from creativity and variety and a focus on repeating what works.

I think starting a company these days has become much easier without funding though, so real hungry entrepreneurs _can_ bring excitement and creativity to this game.

arielm··on How to prevent email spoofing, using an unholy combination of silly standards
That should be fine. Forwarding means you’ll become the sender so the SPF record of the original sender will no longer apply.
arielm··on Apple’s tightly controlled App Store is teeming with scams
Like many comments are saying, policing these even more is not an easy challenge, so to say “don’t trust Apple” isn’t really the right attitude IMO.

But… what I think would be nice to see from Apple is better visibility into those ratings and reviews so users have more to go on than a single number.

Will that alone prevent these from happening? probably not, but this isn’t a fight that can be won with a single battle/weapon.

arielm··on A writing tip I learned at Oxford
I recently discovered this top on my own while starting a new podcast that’s based on a written newsletter.

It’s not (always) a word for word read, but after a few sessions of reading the newsletter out loud as I was recording, I noticed my writing has become more fluid and the content easier to digest (in my opinion, at least).

It was kind of hard (really, awkward) to read my own writing at first, but it got easier.

A really great tip!

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
Yes, but a quick look at attprompts.com will show you most apps that use pre-prompts do at least one thing that’s not allowed by the rules.

I Worte about a few, including McDonald’s which uses misleading language and a popular game that shows a fake prompt altogether.

https://appfigures.com/resources/this-week-in-apps/20210430#...

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
Yes and no.

Yes, 10K isn’t a lot, and the big apps are included in the 10K.

But… companies like Google Need as many apps as possible to funnel data to them so they can profile _everyone_, and they do that with their “free” services like Firebase (aka Google Analytics), in addition to ads.

To Firebase it’s all about scale (aka visibility) and not specific groups.

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
Not really. But Apple doesn’t use its data to sell you ads.

Wait! They actually do. Apple allows targeting ads in the App Store by things that require data collection.

So, a better answer might be “not right now” because no one is forcing it to play by its own rules.

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
Another thing to keep in mind is how often these will be seen. Right now ~10K apps ask (or, try to ask).

So the odds of seeing the prompt in the wild aren’t too high unless you’re a Facebook user.

But as more apps show the prompt and it’ll become very common all you need is to agree once and you’ll then be more likely to opt in more than opt out, in my opinion.

I expect that 10k to 10x before the end of the year. Even then, 100k apps out of ~2M isn’t all that many, so it might take a long time for advertisers to regain the kind of access they had pre ATT.

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
Haha. I totally get that.

But… I don’t think that popup was designed to get the HN folk to opt in but rather those that use Facebook (and Instagram, which has the same language) to communicate actively.

It’s really the pre-prompt I’m referring to here, which, as one of its bullet points for why you should opt in, says it helps keep Facebook free.

That’s a big statement to drop in a tiny bullet point, which makes me feel like they thought about it a lot. Meaning, it’s very targeted.

arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
I don’t think it’s like that for everyone, but I’m not sure what would determine where you are.
arielm··on Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
I believe so, which is why that % is very small.

I’ve seen quite a few reports from different providers in the last couple of weeks and suspect the _real_ average of opt-ins is considerably higher.

I’m hoping to see some numbers from Apple at WWDC, which I expect would be in the 30-50% opt-in. Why? Because some apps (like Facebook) make it seem like it’s mandatory to opt-in. And I believe that if you opt-in for Facebook you’re more inclined to just hit that same button for every app…

arielm··on Facebook Analytics is Going Away after June 30, 2021
Their messaging around this is so limited I wonder what they expect would happen.

It can’t be a good PR move…

arielm··on Investigating how the New York Times A/B tests their headlines
Integrity and such aside, as someone who runs A/B tests I love seeing this data. Thanks for sharing it!
arielm··on Parler’s de-platforming shows the exceptional power of cloud providers
I think the reliance on a single provider is as important of an issue as it is who the provider is and the way they make decisions.
arielm··on Hemingway Editor
That’s a really good point, and is also how I see other similar apps like grammarly.

They can help highlight issues and it’s up to you to decide whether those really are issues or just personal stylistic choices.

I’m a user of both.

arielm··on Hundreds of thousands find their voice in Parler – Downloads nearing 4M
I don’t think they have a clear one.

From what I could find, they want to take a cut of the revenue influencers on the service make. I don’t think they do that now though, so I think they don’t really have a revenue model.

I’m curious to see if it continues to see this type of adoption once the election is “old news”.

arielm··on Hundreds of thousands find their voice in Parler – Downloads nearing 4M
Don’t forget to wash your hands ;)
arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Companies who don’t make it very easy to get in touch are just hurting themselves. Agreed there.

I send with my name on it, reply to everyone who hits the reply button, and have a live chat (manned by humans) as well as a contact us form.

If someone can’t get in touch with me after all of that... That’s a different problem.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Again, I’m talking about something you signed up for/subscribed to.

Random emails are... random.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Sad, but not untrue.

I appreciate the pragmatism here!

Do you know of any articles or useful content around this?

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Now, that’s 100% spam.

I’m not talking about those at all. Nor the ones where you sign up for one thing and then their “sister company” starts sending you email.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Interesting!

We don’t do any of that, but that’s also something I’ve never thought about.

Can’t you email them?

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Buuut, it doesn’t.

The system that you’re talking about is heavily weighted towards sending more stuff to spam than not.

Keeping a good spam rating is an extreme challenge for legit senders, especially when so many people click the spam button for reasons that have to do with laziness and carelessness.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
I don’t understand this argument at all.

You mean to say you signed up for a service or subscribed to a newsletter, then see an email from the service or newsletter and don’t know if it’s really that company/person?

Did you check the “to”? Do you look at the url of the unsubscribe link? (Harder when click tracking is on, I know)

And you would rather hurt that company or person because you don’t feel like taking the time?

This makes no sense to me, and I hope I’m not in the minority here.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
The impact of you clicking spam is exponentially worse than you expect.

I said please three times because laziness on your part is really really bad for us who do it right.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
Mine are 100% clear, look like a link, and aren’t hidden.

Punish those who abuse it, not everyone. That’s all I’m saying.

arielm··on Show HN: Please-unsubscribe.com – fwd emails to unsubscribe from marketing
As someone who’s responsible for sending emails, all of the comments about “marking it as spam is easier than unsubscribing” really make me cringe.

For several reasons:

1. If you subscribe to a list then please please please take the time to locate the very clearly marked unsubscribe link, or use the one that gmail or your other email client shows. I spend a lot of time making sure it’s suuuper easy to unsubscribe. 2. Spammers know how to get around spam protections when they want to. They can switch domains and do other shady stuff a legit company can’t, so by marking my email as spam because it’s “easier” you’re not helping the fight against spam but rather hurting a legitimate email sender.

Now, if you can’t unsubscribe (because there’s no link, it’s broken, or simply doesn’t actually unsubscribe), and this is a legit company, please please please let them know.

If after all of this you still can’t unsubscribe, hit that spam button twice!

arielm··on Microsoft Clarity – Analytics for Websites
It’d be great if someone who speaks legalise could read the terms and share the highlights in plain English.

While the “if you’re not paying you’re the product” statement is still true, Microsoft’s motive can be more grand, ie. dethrone Google Analytics, as a business objective and less so about collecting usage data.

That said, it’s probably not the case.

arielm··on The public has a right to know how companies that pay no taxes pull it off
Solid point, though those on here that don’t run businesses probably don’t get the scope of what companies pay that those big ones aren’t able to avoid.
arielm··on Please stop using CDNs for external JavaScript libraries
Without real examples this just gives more reasons to load big libraries, such as jquery, from popular CDNs.

Let’s take jquery for example;

Speed - if everyone loaded jquery from the official CDN, considering the usage of jquery is high, you’re very likely to get a speed improvement.

Faster website = happier customer (and happier search engine, which could mean more customers)

That to me is enough.

But... I do agree that if everyone uses that CDN and it gets compromised everyone is in trouble.

That to me is enough reason not to use it. The article doesn’t do this one any justice IMO + it’s a personal decision because major CDNs don’t get compromised every day, so convenience might win here.

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