54 karma · joined July 7, 2017
Looking up the other recs :)
Thanks for the rec! Looking it up now :)
My two cents: AFAIK, Indians still believe in traditional investment methods like bank deposits and gold. Along with providing the facility to diversify their investments, you will also need to educate your users about investing basics (which I see you already do in your FAQs), why they should diversify, is it safe to invest in mutual funds, and how the traditional mutual funds system operates (demat accounts, fees, etc). In short, why they should diversify and why should they choose you. Because people are normally driven away by the confusing and overwhelming fine print materials, you have an opportunity to not only provide an easier investing method, but also an easier self-educating method for your users. Make the most of it :)