I mean something like you call a REST API where you create fake data which is then visible on the production site.
To avoid this, you should mock AJAX calls.
40 karma · joined February 1, 2014
What can be a problem: if you produce sample data during running the tests, you are going to produce a lot of trash data in your production environment. But you shouldn't do it anyway - just mock AJAX calls and so on.
So just start working on it, show it to other people, try to find somebody who works on it with you (a developer), and collect some feedback.
Don't be affraid! If it is really a good idea, it's surely gonna be copied by others. :)