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In my case the target city is Boulder CO. It's 1 hour outside a major city and roughly 1 hour from a national park (or something very similar). Boulder does not have jobs in my current career, so I'll have to pick another one to live there.

To me, the key question is not "what career do I want?" but "how do I want to spend my time, and in what environment?"

I work in entertainment, in LA, and the day-to-day reality is nothing like what I imagined when I started my career (and I don't like the city). If I'm being honest I spent too long falling victim to the Sunk Costs Fallacy.

https://thedecisionlab.com/biases/the-sunk-cost-fallacy/

So I've started to think about this the other way around. I want to live somewhere 1 hour from a major city, 1 hour from a national park, with all 4 seasons, with a job market that has lots of interesting opportunities. My career will simply be secondary to that.

I work in entertainment. I’ll probably switch to advertising simply because there would be a lot of transferable skills, there’s a big ad market in Colorado, and that seems like a nice place to live.

Move out of California. Start a new career. Switch my ambition from having a great career to having a great life.

And that's pre-covid. I'll be one of them shortly.