An interesting article. I'm glad to see someone giving an equal treatment of SQL and NoSQL databases for a change. I appreciate the analogy of SQL being an optimized and general-purpose high-level language and NoSQL being a more powerful but specialized low-level or assembly language.
However, I feel like the article fundamentally fails to address the core question of "When should I pick NoSQL over SQL?" If SQL is indeed the choice 99 times out of 100, how can you know when you are faced with that 1-in-100 time when NoSQL is actually the right option?