Yes, very much and that’s a good question. I guess they consider the iMac to be important in the branding they want to maintain but money wise, hard to explain.
They believe in it so much they are already discounting it right now. A brand new product.
It was made completely irrelevant by the Mac Mini lineup with which is a better alternative if you want a desktop.
> Then beyond that, they also spend significant money to market it
Apple barely does any marketing for the iMac.