I can agree with this. Everywhere you look in windows you have Microsoft screaming EDGE. It's not enough to use their OS, Email client, Office apps, and gaming system. No we have to use their browser too.
That is an interesting idea, one that I agree with. However, the issue that could arise is the premium companies could potentially change for "human support". It could become something only the wealthy could afford. While I don't believe that's likely, it's not in the realm of impossibility.