Interesting and even nonsensical. He's an entrepreneur, owns a for-profit business and is choosing to compensate how he wants to. It's actually the definition of how capitalism can improve quality of life for everyone, is it not?
Capitalism doesn't mean "pay your employees out according to some made-up scheme of who's-worth-what," though the weird calvinist pseudo-capitalism we love in the U.S. sure likes that kind of ranking.