"Folding"? It's what customers want. According to the article, the CEO of Chipotle believes GMO ingredients are fine. But I don't think it's the duty of a fast food restaurant to tell the public that they are wrong for wanting one ingredient over another.
Its called voting with your dollars.
Just cause something is popular doesn't make it good science. The fact that people vote against GMO's in this way is, if anything, depressing.