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I think many of them just don't "believe" in chemistry. So a process where the body excretes various things that break food down into smaller molecules and then those smaller molecules are selectively absorbed sounds like overly reductive magic.

http://www.niddk.nih.gov/health-information/health-topics/an...

Great point! Although I think Soylent also wants you to have a shake for dinner... forever...

You don't have to eat Soylent for every meal.

Not at all, and there are VERY few people who use it that way.

Based on ... what?

The presence of advertising for a particular product, does not imply that use of the product is normal.

How many of us have seen ads for penis enlargement pills?

Just reading that gives me that reassuring, confident advertising announcer's voice in my head.