"Apple Watch Edition".
Now that's just confusing.
Edit: I just saw the price and it cleared up any confusion immediately. (Around $10-17k)
Now that's just confusing.
Edit: I just saw the price and it cleared up any confusion immediately. (Around $10-17k)
Hardware is neither here nor there. The general population do not care about the tech specs/hardware of general computers (e.g. PC, or MAC). They only care about how fast and easy and nice it is to use software (e.g. different OSs).
It really is kind of embarrassing to see Apple going for a cash grab such as this. They know people who have the money will buy these extremely expensive products, because they 1. don't care about the technology behind it, and 2. they don't even have the patience, and/or time, to use the product enough to access its full potential.
People who have the money to buy those expensive watches; likely won't care about how it works, or how to work it.
How could you say the creator of the modern-day smartphone is not a hardware company? iPod? iMac? MacBook Air? iPad? Their hardware may even be their biggest differentiator. Samsung's new Galaxy S6 is a perfect indication that competitors are far behind Apple's innovation in terms of hardware design. Same goes for the Google / TAG partnership for creating a new watch. Any time Apple releases a new device, competitors follow, primarily in terms of hardware.
Apple is not a spec company, sure, but many of their key innovations show up in their hardware's form factor, aesthetics, and finish.