This seems questionable to me. I just don't see lithium-ion powering electric cars in an affordable or usable fashion. The density isn't great and after 4-5 years the battery pack wears out, making your $30-50k battery investment disappear. There's no resale value on a battery that can't even hold 30% of its original charge. Musk's solar city shenanigans are cute, but not a lot of people are moving to solar when electricity is so cheap.
Tesla just never got the battery breakthrough it needed and it will probably never become a hybrid engine company. All this talk of "just wait until Musk does this or does that" has been the same excuse we've been hearing for years. It hasn't materialized, at least for Tesla.
$300m losses in 12 months is scary. $100m loss in the past quarter is just bad. Musk can build this factory, but he can't improve lithium-ion tech nor can he raise the price of gas. If gas is under $6 or so, there's very little incentive to buy a pure electric. Fanboyism aside, Tesla just looks like a mess and making excuses about how its really not a car company stinks of desperation. Tesla is pretty much a failed company. Unless they pivot to hybrid engines and start selling a lower cost car, they'll just continue to be the toy of the idle rich.