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I don't think people understand that non-profits too need profits, they just don't take all of it home.

Non-profits need revenue, not profit.

But if your operating costs are more than your revenue (thus, no profit), who is keeping that non-profit afloat?

A non-profit organization can solicit donations big and small, via grants, memberships, and other common mechanisms.

A non-profit organization can also sell things at a markup. There are alarmingly profitable for-profit tote bag businesses riding the back of non-profits everywhere.

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