This is typical BBC though…
When the original BBC Micro came out they could have easily based their programming around the Spectrum or other computer than was in the market.
Now when there are already credible alternatives in the micro market - Arduino, Pi etc. - they choose to have their own 'designed'.
I suppose I should be happy that they're spending the license money I'm forced to pay on this rather than crap like Eastenders.
Fundementally it show the BBC with it's soft funding is out of control and looking for a purpose.