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The title is a bit misleading. The sports watch edition starts at 350. What I would consider "high end" are the ones going from 800 to 1000, I think.

What this title suggests are "High End" at 10.000, I would consider "Luxury End". The 10 grand ones come in 18k Gold casings. I would really rather call that "Luxury" instead of "High End"...

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I am talking about the Luxury market.

At that price range you are competing with luxury watches, which will still retain their value 10, 20, 50 years from now.

But with this smartwatch you're investing 10,000 usd in something that will be outperformed and obsoleted by a 350 usd watch in 2, maybe 3 years and reach end-of-Life soon afterwards. Are there people who are still willing to pay for such a device. Sure(Think the Vertu crowd). Are they a big enough market to be worth the trouble. I am not so sure.

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