Woah! Don't be afraid to plug your new firm in the blogpost :-) I doubt I'm the only one to mistakenly ascribe your new hiring policy to your old company.
There's a pretty big plug coming next week, though not from me. What we're doing meshes well with the worldview in my post, but it isn't a productization of it. This is just what I really think about hiring.
"The company is called Starfighter. We'll have a little more to say about it next week."
:P