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How many monthly active users (or even daily) do you have? As far as I'm seeing through Twitter, it's just people sharing the link, but using it?

I'm in a similar situation with http://petithacks.com Launched it last september while learning Rails, and got some traffic peaks that bring among 2-3k users/month (but only 100 active - liking, saving stuff).

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People are sharing it independently. I haven't added my url to any of my own tweets.

I'm pretty sure Buffer suggested stories and LinkedIn Pulse have been a some part in the growth. It's largely being shared within a niche on Twitter. It's a very simple app at moment. I don't have much for in-app analytics.

Start tracking who uses the tool, and how they do it. I reached out manually like 40-50 people to ask them (by email) why the were accessing to my site twice per week, what they were looking for. http://mixpanel.com have some free plans that might be helpful for your case.

drop me a line if I can help somehow javier@petithacks.com

btw now that I know what most of the recurring users are looking for (inspiration for their marketing campaigns), now it's when I'm starting to introduce some features (paid plans for promo of products related, reach an audience, etc.) If it can give some ideas.

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