Just curious, does anyone actually like when employers get cute with job postings? It seems like a move of desperation to me, most of the time. Does it actually say "developer friendly" to others?
Regardless of how it comes off on prospective employees, it seems to be a good marketing scheme, seeing as this post has escalated to the top of the front page here on HN.
I like it. It means that someone technical spent time on crafting the (easy in this case) puzzle, plus I happen to enjoy puzzles. To me, it speaks (softly) to the culture of the place being other than "supervise an off-shore team" or Office Space type culture.
Anything that puts an employer out of the "dull, generic listing on Monster" park is great by me. Sometimes they try too hard but showing a little bit of spirit can be a good sign.