Technically they're saying that their competitors might be targeted by Google/Microsoft. But yes, it's messed up that a company is openly advertising their malware product like this.

Yep, I was just thinking the same thing. Pretty horrifying to read "The SDK has anti virus capabilities and each compiled version generates a totally new version" and realize that a major PC OEM knowingly installed this on new systems. It's malware in every sense of the word.

Sadly it allows anyone, not just "you" to modify SSL/TLS traffic since the Superfish MitM proxy is validating any cert. I have a screenshot here: http://defaultstore.com/four.png of it validating my transparent network MitM proxy provided cert and showing the lock in the address bar.