If anything comes out of this, maybe electric cars will be seen as cool now that Apple is in on the market. Although I am not a fan of Apple itself and likely wont get an iCar, I hope this isn't a rumor.
I think Tesla has already done a great job of making electric cars cool. They've gone from being dismissed as golf carts for kooks and granola-eaters to being derided as overpowered playthings for the rich. That's a huge change!