Marketing encourages people to take a look at their products. But if the products are terrible then nobody is going to buy them. Apple has had plenty of failures in the past despite good marketing e.g. Cube, many of the iMac variants.
The reason Apple does well is FOCUS. They keep their products lines simple which makes it easy for consumers to rationalise and easy for them to scale and improve.
I used to be impressed with how Apple products 'just work', but recently they have noticeably started slipping in this area.
I hope that happens to laptops too, because I'd love to have alternatives and some more competition.
if it breaks 12 months in, you put in $108 then $200 for the deductible. Those are conservative estimates because I can't find the pricing right now but I now it is more.
My iphone apple care was $100. If it breaks that is $79. I can break it 3 times over the course of 24 months and it is cheaper than breaking the galaxy once at 12 months. Applecare is a steal.