To me, it wasn't an option. I'm not a developer — I'm an SEO and Outreach Consultant — and so using something off the shelf (at first a pages template, now Remarq) made a lot more sense.

I didn't want to build something DIY or right to customize something. Pages — and now Remarq — made it easy for me to get a beautiful output.

And, on top of that, there was an ROI consideration. How much time would I spend getting Pandoc working that I could spend growing my business, mapping out a campaign for a client, or relaxing?

To me, the cost of Pandoc was too high.