Well then ignore your power users and lose the non-power ones along with the money they bring. That's exactly what Google has been doing in the past years. They lost me on almost everything except GMail which is also hanging from the cliff already.

Speaking of GMail, it's the same attitude basically. For example they added these automatic labels with some nonsensical heuristics, which don't work most of the time and are impossible to remove. One more "smart" improvement and I'm closing my GMail account for good, seriously.