I agree we all you say, with wordpress it was easy to find my first job and my first clients keep coming for small features. My worry is about how to move forward.
In my pass day job I build a ecommerce hosting platform with wordpress and it was exciting at the beginning later I didn't like the repetitive tasks and the making the same themes over and over is annoying, my past employer forbidden me to talk directly to the customers and I know they want more good looking websites and they feel they were overcharged, so I decide to go freelance. And right now I'm not finding this unhappy clients.
FWIW, I am a developer with strong Linux/unix admin knowledge, and plenty of PHP experience.
Don't 'sell' the client on using Wordpress relative to other frameworks. They don't need to know the complete power and limitations of the WP ecosystem; that's your job (in their eyes). Just say 'yes.'
>Can I add products later? Yes. >Can I add pages? Yes. >Can I add coupons? Yes. >Does it have SEO? Yes.
It's easy work for someone like you with sysadmin and PHP skills. Your client will love how quickly you can diagnose whatever problems they're having.
And I promise I will be less technical when doing proposals. Thanks for your comment I really think a lot about this.
If they can understand the "everyone does a little bit" model (an overgeneralization), and understand the value proposition of WordPress, there's not really a lot to sell. Almost everyone can afford a WordPress installation and WordPress can scale to fit almost everyone's needs. Just don't abuse it.
Don't even mention wordpress.