So they can't arrange for a capable student to take care of that as part of a work-study program? WTH. Perhaps I'm underestimating the amount of work involved, but it's not like they need to have contributor tiers with silly T-shirts.
You see, he needs more money to try to boost the signal and further test the effect. But since the effect is novel and controversial, attempting to raise such money means he's a con man and invites comparisons to that e-Cat dude from Bologna.
If I were him I would avoid publicity outside the scientific community simply to avoid the character assassination. I'd work with interested other scientists and publish in obscure journals until I could either find the flaw my measurements or generate data so unambiguous that it overcomes the howling.