Serious question: why is it acceptable to change all kinds of behaviors, take shorter showers, fix leaks, turn off taps, and even install gray water systems, yet not change our behavior to eat less meat?
If you didn't eat beef for one day (1/2 lb beef = 1,250 gallons of fresh water) it could be the same as not showering for a month.
Sources: http://www.ers.usda.gov/topics/farm-practices-management/irr...
http://www.ewg.org/meateatersguide/interactive-graphic/water...