"Q. Have you heard that the customer is always right? A. Yes and we find it hilarious. A business owner who believes that deserves to deal with the monsters he has created. We don't belong to that club, but if you do...bravo!"
http://www.bottobistro.com/FAQ.html
Update: A couple people have asked for my clarification on why this is "troubling." I worked in the service industry before. I also have travelled extensively outside the U.S. in other Western countries. I have found that what differentiates the American service industry from other countries is that we do have this ingrained notion that "The Customer is Always Right." If I'm handing over my hard earned money to a business, I do expect the business to bend over backward for me. If it doesn't there are plenty of other business that are willing to. That's one of the great things about a free market - we can choose where to shop in a non-monopoly market based on how well a business treats us. Businesses that don't get that deserve to lose customers (and do). In short: You're not the only suitor for my business and I don't need to feel bad about having high expectations.