So what's the solution to this problem? Clearly a lot of (maybe all) of the payday loan-type places are evil -- is there a way to service these customers without being evil? Would a not-for-profit (or perhaps even a not-for-an-exorbitant-profit) payday loan organization be possible? Or would the typical nasty collections process, the thousands of dollars of interest on a $500 loan still be required, even if the people at the top weren't becoming millionaires?
I guess what I'm asking is, in the story, we see someone paying something like $3900 on a $700 loan, made by one of these evil companies. What would their total bill be if the loan was made by a non-profit organization? Would it be more like $1000, or still closer to $3900?