LOL.

Until one day it all goes wrong, or management change and don't care about service so much.

And that also acts as a barrier for new entrants into the market, stifling competition. When you have to just trust that a new market entrant won't run off with your cash, why would you ever risk it?

There's a hell of a lot that consumer protections and existing payment instruments give us.

Agreed. I've had to return things, replace damaged shipments, etc. Newegg has always been extremely helpful. I guess dishonest people can't imagine a scenario where merchants behave that way to, I don't know, retain customers instead of being forced to because their payments are being held hostage.