Having consent, a person who can be replied to instead of ano-reply and a mandatory unsubscribe doesn't sound so bad to me. What are the main arguments against it?
But CASL includes making confirmation, welcome and update emails opt-in, or else risking an up to $10 million dollar fine.
Yes, really.
Even if you're not a Canadian business, this will apply to you if you email Canadians.
Yes, really.
Say goodbye to your opt-out email drip courses.
Seems like update emails might too, depending on the circumstances.