Las Vegas is big because of the gambling money, not tax structure. Compare to the rest of the state.
In my opinion it's not a terrible choice of a place to launch a startup either because you could poach employees away from both the Bay Area and LA job markets by showing them what kind of spacious luxury highrise accommodations they could be enjoying for similar money to what they spend on their 600square foot rental in the City. The fact that they'd pay no state income taxes just makes the job offer all the more enticing. I suspect there's going to be more of this kind of thing going on in the future especially as Zappos continues to invest significant funds into renovation of certain districts.