Unalone - corporations are by nature, by their charters, sociopathic entities. I'm not trying to be a hater, it's just the truth. They exist for very specific purposes, and by design they pursue the highest profit margin possible (publicly-traded companies in particular). There's a real danger in assigning human emotions or anthropomorphic qualities, it unnecessarily confuses policy issues.

Think of someone complaining about their computer or a program, "It doesn't waaaaant to! [do whatever]"