Me (running arch linux): Oooh! I'd love to learn a new language. And great, they have a free ebook it looks like to describe it!

Apple: To download Apple Inc.’s 'The Swift Programming Language', you need to have iTunes.

Me: What?

Apple: Using a 64-bit edition of Windows? On a Mac?

Me: No.

That experience just killed a potential programmer for you right there, Apple.

I had a few hours to kill, and was pumped to jump on the next apple cash cow and help us both, but you literally killed my ability to download the manual or learn anything more about it for a few days, by which time I'll probably be onto something else.

They have this: https://developer.apple.com/library/prerelease/ios/reference... But it doesn't look nearly as in depth as the ebook would be.