I do agree that the date doesn't need to be right alongside the byline but an indication of date somewhere on the page is important.
Edit: As for people who devalue something purely because of the date, are these readers you really care about? I suspect there are annoying readers just as there are annoying customers.
I suspect the best hybrid strategy, for those who feel dates complete a duty to the reader, is to put the date in small, low-contrast text near the bottom. Perhaps also, when minor edits occur, update one or more similarly-subtle 'updated' dates. That emphasizes the material is not obsolete/stale, but live reference material still maintained.
At the very bottom, just before the backlink to the home page, I have (in a smaller font size) something like "Original publication on March 2nd, 2014, last changed on March 16th, 2014".
I don't have anything to hide, so it's there, but I don't see any real value in it for the reader. So I effectively buried it.
http://paulgraham.com/identity.html
I think the cheap feel to blog posts partly comes from exact date (and time even) that's often shown on each blog posts.
These sites also tend to have very obvious markers saying "this information is no longer maintained and only for historical reference" or "this information is no longer maintained but the new equivalent is here" where appropriate.
Personally, I find the indication that the information has been checked recently and is still current to be more important than when it happened to be published for the first time or when it was last changed.
If an author fears the "bit rot" effect, then why not update the piece and provide an "updated" date, e.g.:
"Solving World Hunger with JQuery"
by Blister Peanuts, October, 2010
Updated May, 2014
That magic "2014" cues the reader that there may be very recent, relevant information, and they are less likely to skip past it.But in Patio11's example on salary negotiation, the date isn't nearly as important. Some information is relatively timeless. I saw a comment on HN today advocating that people read "How to Win Friends and Influence People" and "The Prince". These books are still very popular today and were written in 1936 and 1532, respectively.
It really comes down to relevancy. If the date is relevant to readers, you should make sure it's easily found. If the date isn't relevant, why does it matter if it's posted anywhere?
And while everyone enjoys free articles, there's still a huge future ahead. When searching for technical problems it's not uncommon to get results from over a decade ago. The internet is still in its infancy, so please, let's take all possible care to not pollute it.
Note it only applies to technical subjects and other fast-changing areas. I wouldn't mind reading TFA if it was decades old.
Sorry for the confusion.
In that particular case, the book was about the business and finance side of independent film distribution. Information on that topic from 2007 is about as useful as an article on optimising web servers from 2004 - there might be some useful stuff in there, but a lot of it will be seriously outdated and the landscape's changed beyond recognition.
I also find articles on rapidly-changing technical areas to be essentially useless without time context. For example, I'll automatically discount any article about the more technical aspects of advertising on Facebook if it doesn't have a date on it. Advice that was valuable on that topic in 2010 is often useless or dangerous to your business in 2014.
Decisions should be made to support the intended goal of whatever you are doing. A lot of creative work does not have a date stamp front and center and people still enjoy it.
For example, when a movie like Terminator 2 is played on TV, do you watch it? Sure. Do you freak out if you start in the middle of the movie because you don't get to see the opening credits? Are you annoyed that you don't have the date stamp on every frame so that you KNOW when the movie was produced?
We technical people might care a bit too much about formats and things, but to a normal, non-technical person i.e. most of your customers, they probably don't care. Most people don't check the copyright date on books or look up the year a movie was produced on IMDB.
When I open a paper book or a blog post, the first thing I want to know is, "When was this published?" That immediately gives me context as to the state of the world when this was written.
This is a no-brainer when it comes to technical publications because technology is changing so rapidly but it's equally as true with any other type of publication (even fiction to some extend, but much less so than non-fiction; the same goes for movies: entertainment is not as time-sensitive as a documentary).
A date of publication provides context for the reader to know what world the author was living in when he/she was writing. That's very relevant.
On my personal site, I put the year of every post right in the permalink (e.g., example.com/2014/my-new-post/).
I only check a book's date when I'm trying to find out which edition I'm holding in my hands. It happens about once or twice times a year that I want to know that (admittedly more often in the last year since I was citing books in an academic setting).
Otherwise some imprecise idea about the publication date (Which decade? Possibly even less granular) might be interesting, but it's usually obvious from the layout, typesetting and so on.
I've really never wanted to know if a book was printed in 2008 or 2011, just to put the content into context.
I have. I'm quite interested in financial crash literature and the difference in context between a 2008 perspective (which may be interesting in its own way) and 2011 looking back at 2008 is pretty large.
Edit to add:
That isn't to say the article is wrong, I think well organised permanent content can probably live well without a date on it. There are definitely items of content for which a date is important but for others I can easily believe it would detract.
Clearly, no one is suggesting any such thing. For movies, there's IMDB to find such things out. For blog posts, there is no IMDB, so if you remove the time stamp, you are removing access to a crucial piece of information.
It depends! Would you buy a collection of essays about how to best market on the internet from 1997? Maybe, maybe not.
Other stuff is pretty timeless (hey, this Shakespeare is old!), so it really does depend on what the material is about.
Movies, not so much, because they aren't seek current factual information in them. Books, when used as references on things that might change, yes, most non-technical people I know do consider how new a book is when evaluating them for that use, often checking copyright/publishing dates.