I would sell all my assets to buy www.thesixtyone.com which I view as one of the newer models for music sites emerging. I don't know if it is making money, I would just love to own it for its beauty!
I agree that there is a need for greater innovation for moneytization models, the market is huge and the same resistance in paying for music was always around, even before the internet. Yes keep your ideas guarded but let us know when you implement them!